OUR CAPABILITIES

Data, Reporting & Analytics

Helping companies to uncover opportunities in customer data.

Stop guessing, start knowing

There are more channels, creating more touchpoints, and generating more information about the customer than we have ever had before.

Our data, reporting and analytics services help you ride the wave of big data instead of being swamped by it. We build trust in your data, making it clean, consistent and complete. We establish clear rules for ownership and governance. Then we make sense of it, turning data into actionable insight that drives better decisions and outcomes.

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AT A GLANCE SERVICES

  • Database analysis and optimization
  • Data integration for a single view of the customer
  • Data governance and management
  • Integrated sales and marketing funnel reporting
  • Predictive analytics and marketing attribution
  • Segmentation to support personalization
  • Conversion Rate Optimization (CRO)

The full-stack difference

Everyone’s talking big data; we start with full-stack data. We understand how to blend data from multiple sources, combining digital marketing systems, web analytics, lead information from CRM and even sales data from ERP systems in one place to provide that elusive single view of the customer.

But we’re not just gathering data. Our expertise across the customer journey means we can put it to use too, identifying new segments to target and feeding them back into the operational systems that trigger campaigns.

Step by step guide

GDPR Handbook

GDPR Handbook

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Let the numbers do the talking

ISO27001 Information Security Management System
certified by BSI under certificate
number IS 645685

"MarketOne partnered with us to define KPIs and provided the foundation for dashboards that give us a real-time view into our campaign performance and funnel. This is the best visibility we’ve ever had into performance."

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Senior Manager

Digital Marketing

Let's talk data

If you want to build trust in your data, so you can make data-driven decisions with confidence, get in touch.

 

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Extracting value from your analytics investment requires a well trained team, documented processes, a clear business strategy, and support from leadership.

Ivan Barra

MarketOne International