Founder and CEO
Fred founded MarketOne in 1998 in Waltham, Massachussets. Over the following 18 years he has steered the international expansion of the company, applying his expertise in business operations, finance and IT. Prior professional experience includes a role as VP of Operations at Impole Corp. and positions at Arthur Andersen and Siemens Nixdorf.
The unbelievable commitment our people have to getting the job done.
Since day one, my approach has been to seek out and hire self starters, then allow them to thrive within a culture that encourages ingenuity, rewards tenacity and is held together by integrity and mutual respect.
Enrico has led MarketOne’s European operations since 2002. He previously held positions with Deloitte Consulting, Merrill Lynch and Level 3 Communications, as well as co-founding Avondi, Europe’s first venture-backed trade exchange. Enrico spearheaded the company’s evolution beyond teleservices into integrated demand generation and is now responsible for leading corporate development globally.
New ideas. New experiences. New business.
In the fast changing world of B2B marketing, one thing remains constant: the need to deliver results. We've always been judged on the number and quality of the leads we deliver. I don't want that to change.
Vice President, Business Development
John founded the Boardwalk division in 1999, specializing in traditional teleservices and data management. Boardwalk now operates under the MarketOne brand. He has worked as an investment analyst at Oppenheimer and Morgan Stanley, a consultant at Accenture and a Naval Intelligence Officer. John now leads business development for the Americas and co-ordinates global sales efforts.
Question everything. Assume nothing.
Keeping our existing customers happy is the number one way to grow the business. We have some individuals that have worked with MarketOne while at three or four different companies. We welcome them back with open arms.
Hired as one of MarketOne’s first Japanese-speaking analysts in Boston, Rieko returned to her homeland in 2006 to found MarketOne Japan.
Drawing on experience with Kennedy Information, Fleishman-Hillard and Hill & Knowlton, she has built the reputation of MarketOne as the demand generation partner of choice for B2B and technology companies operating in the Japanese market.
Continuous improvement. We call it kaizen.
Fortune favours the brave. In business - as in life - you have to be prepared to take calculated risks in order to see the biggest rewards.
Vice President, Strategic Accounts and Partnerships
Warren’s background as a developer gives him an unparalleled understanding of the role technology can play in driving demand. An early adopter and innovator in the marketing automation space, he joined MarketOne in 2012. Having established our offices in Melbourne, Singapore and Bangalore, Warren is now responsible for strategic accounts and partnerships and alliances globally.
Flying long distances at a moment’s notice.
I'm digital to the core, but since joining MarketOne I've become evangelical about the need for digital marketers to work hand-in-hand with the people making the calls. It's the only way to deliver meaningful results in B2B.
Vice President, Digital Strategy and Marketing
Steven has worked in B2B marketing for close to 20 years. His experience spans public relations, advertising, direct and digital marketing at in Europe and APAC, working for WPP and Euro RSCG. He joined MarketOne in 2011 to spearhead the development of our digital offering and is now responsible for leading digital strategy and marketing worldwide.
Clean whiteboards, post-it notes and Sharpies.
The companies with the best products don't always win - or deserve to. The process of discovering, researching and evaluating your products can create differentation, increase conversions and drive customer advocacy.
MarketOne Australia, India and Singapore
Starting in 2009 as a project manager in London, Brad made the move to Melbourne in 2013. There he helped grow the team and now leads the MarketOne offices in Australia, India and Singapore, planning and managing the delivery of integrated demand generation and lead nurturing campaigns across the region.
Offer an opinion.
MarketOne is truly a meritocracy. People feel they're free to take whatever path they choose, as long as they have the ability and they're prepared to work hard enough.
Vice President, Solutions Development
Jeff has experience both agency and client-side, working in field sales at IKON office Solutions and leading telesales and demand generation for the Americas at BEA Systems. At MarketOne, Jeff is responsible for solutions development: advising global clients how they can optimize their MAP and CRM systems, data and operational processes to enable truly integrated, fully measurable demand generation programs.
Digging into the data to see for himself.
If you want to provide a joined-up customer experience across your website, emails, live chat and phone conversations, you've got to join up your data. Bite the bullet.
Vice President, Client Services
John leads MarketOne’s client services and delivery teams, with a focus on client satisfaction, growth and retention. Over the past two decades he has successfully led teams at e-Dialog, Merkle, and Epsilon serving global clients including Dell, Reuters, Avis and Expedia. John’s experience spans marketing strategy, digital communications, technology and data.
Rolling his sleeves up and getting stuck in.
I'm relishing the opportunity to take what I think is a genuinely unique offering and successfully deliver to more clients on a global basis. There's never been a more exciting time to join or work with this company.
Stuart joined MarketOne in 2002 and has played a key role building MarketOne’s multi-lingual teleservices and live chat capability across two continents. First in Europe, then in Barbados, where he established our Americas-focused nearshore operations. Stuart now advises MarketOne’s clients on the recruitment, training, enablement, measurement and motivation of their inside sales and business development teams.
Accompanying clients on a Barbados site visit. It’s a hard life.
We were the first telemarketing agency in the world to become a certified marketing automation partner. Our mission now is the same as it was then: to do everything possible to increase the yield from tele and chat activity.
Seandette manages MarketOne’s Barbados operations with a focus on quality, productivity and profitability. Under her stewardship, the office has doubled in size over the last three years. Prior to joining MarketOne, Seandette worked in operational and project management roles at Goodway, Lloyds TSB and Marcus Evans.
Get straight to the point.
My focus is on helping everyone within the organization direct their energies externally - delivering the best possible outcomes for our clients.
Vice President, Sales and Marketing Operations
Jerry has earned his spurs in every MarketOne division, from managing the first EMEA and APAC calling teams from Boston, to pioneering the use of our clients’ on-premise CRM systems via VPN, and leading the Automation and Data Services teams at their inception. He is currently responsible for Sales and Marketing Operations globally.
Eat the same lunch every single day.
I feel the same sense of pride in our achievements as a company today, as when I won the second ever “Lead of the Month” award back in 1999.
Vice President, Telemarketing Operations
Sheila has been with MarketOne for ten years now, directing telemarketing operations in the US since 2008 and taking on responsibility for our Caribbean operations in 2016. Sheila honed her management skills in the advertising sales sector, smashing targets for publishers including USA Today and the Boston Herald.
Bringing order wherever chaos is to be found.
We work as a team, we succeed as a team and when we face hurdles, we climb them as a team.
If you're a marketing leader with an appetite to transform your demand generation efforts - and your results - we should talk.
I'm confident we've assembled an array of talents that can handle any demand generation challenge, anywhere in the world. Put us to the test.