Account-based is evolving. Are you keeping up?
If you’re a senior B2B marketer, you know the challenge: Despite significant investment in account-based marketing, your campaigns still feel fragmented. Prospects receive disconnected touchpoints across multiple channels, marketing and sales teams struggle with handoffs, and converting the right accounts at the right time remains frustratingly difficult. The traditional ABM playbook, while conceptually sound, simply isn’t delivering the unified, personalized experiences that modern B2B buyers expect. What if there was a better way to orchestrate your entire revenue engine around authentic account relationships?
Watch the first in our ‘Conversations that Convert’ webinar series, presented by Michael Turcotte, VP, CRO Americas and Catalina Dobre, VP Global Partnerships and Client Services to learn more:
Make sure to keep an eye out for future webinars in our series, coming soon!
