B2B Marketers: What if you only had one KPI?
Key performance indicators (KPIs) provide endless ways to prod your programs for progress. Here’s why you only need one KPI and how to set…
Key performance indicators (KPIs) provide endless ways to prod your programs for progress. Here’s why you only need one KPI and how to set…
Marketing source codes have been around for decades. But do they still have a future in data-intensive, highly-integrated marketing model?